It has been a busy month. We're starting to understand the value of targeted marketing. We began this process with a rough idea of where we could go with Smarter Cookies, and fortunately our friend Mike Alston gave us some very valuable guidance on where to head. Since then we have conducted an online survey that confirmed his prediction that our targets should be health food stores first and coffee houses second. We're also curious to see how Smarter Cookies will do in fitness clubs. Mike called that one as well. We have picked up a couple of new customers, Brew Haus in Long Beach and Kean Coffee in Newport Beach. We have also drawn the interest of Mother's Markets in Orange County. We will have our first meetings with two It's A Grind Franchise owners this week and next. We're pleased to find that the people who are trying us out are quality operations.
Today was a very encouraging day for Rick. He met with Karen Deidrich, co-proprietor of Kean Coffee in Newport. Not only was he filling her second order this month, but he also got to learn some important facts about Coffee in general. It was a very nice meeting, and he is finding that the people who are drawn to smarter cookies all have a quality of kindness and a passion for wellness in common. He feels good about being a part of these facets in the lives of Smarter Cookie's wonderful customers. This positive vibe has not only been in relationships with our customers. Many people like Mike have stepped forward to help build our inertia. If Mike got us moving in the right direction in April, our friend Jay Ahrend gave us a huge gift that will build our momentum in online sales this month. In the very near future, Jay's delicious commercial photography of Smarter Cookies will grace this blog, be up on our facebook page, our website, and more importantly, will put us on the map at Amazon.com. None of the competitors on amazon in our categories have artwork that is even close to the quality of images we will have up. This should really help to get us going. We're very lucky to have such great people in our lives helping to ensure Smarter Cookie's success. Peace and Blessings
Loaded With Goodness
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